Author: Henry Chen Publish Time: 2025-10-28 Origin: CASSMAN
I still remember the email subject line:
“Need 20T CO₂ tank and BBT for new brewery in Brazil – urgent.”
This email arrived late one evening in August of this year. The sender? A Brazilian entrepreneur I'd never met. He’d typed something like “large CO₂ storage tank for brewery” into Google, scrolled past a few European suppliers, and landed on our site: cassmanmachine.com.
Honestly? That’s not unusual. Over the past five years, more and more serious buyers—from São Paulo to Seoul—have found us the same way. Not through flashy ads, but because when you search for “reliable brewery tanks,” “ASME CO₂ storage,” or “brite beer tank with CIP,” our projects, certifications, and real case studies keep showing up. That’s not luck—that’s 20 years of doing the work, shipping 500+ systems, and letting results speak.
We hopped on a Zoom call the next day. No sales pitch. Just two engineers talking shop.
He told me:
I liked him immediately. He knew what he needed—and what he couldn’t compromise on.
We walked through his layout, his glycol system, his canning line speed. I showed him how we’d sized CO₂ demand for similar clients in Mexico and Colombia. We talked about Brazilian electrical standards (380V/60Hz), pressure vessel registration, and why vacuum-jacketed CO₂ tanks matter in a hot, humid climate like his.
Then came the hard part: pricing.
He got quotes from two European suppliers. Higher quality? Maybe. But also 60–70% more expensive, with 6-month lead times. One even wanted a 50% deposit upfront.
He came back to us and said:
“Your number is better. But can you really deliver this level of quality at that price?”
Fair question.
So I did something I don’t always do—I opened our cost sheet. Not the full P&L, but enough to show him:
Where we save (efficient fabrication in China, in-house polishing, bulk stainless procurement)
Where we don’t cut (NDT testing, traceable materials, full FAT)
And where we add value others skip (P&IDs, SOPs, remote commissioning support)
I also offered a compromise: 30% deposit, 70% before shipment—with full photo and video updates at every stage. No black boxes.
He thought for a day. Then replied:
“Let’s do it. But I’m coming to your factory before you cut steel.”
Deal.
When he arrived, he didn’t tour like a tourist. He inspected like an owner.
He checked weld logs. Asked for mill certificates. Watched our CIP spray balls spin. Even brought a surface roughness gauge to test the tank interior.
At one point, he turned to me and said:
“In Brazil, if a tank fails, it’s not just downtime—it’s a safety incident. I need to know this will last 15 years.”
I told him: “Then let’s build it like it has to.”
And we did.
This wasn’t about selling hardware. It was about solving his real problems:
Most suppliers just sell a pressure vessel. We designed his to reduce operating cost.
Vacuum insulation cuts daily boil-off—meaning less CO₂ wasted, lower refill frequency
Integrated safety and remote monitoring means no surprise shutdowns during packaging
PLC-ready interface lets him track usage per batch—critical for cost control in a high-inflation market like Brazil
→ See how we engineer CO₂ systems for efficiency
His old supplier’s BBT took 90 minutes to CIP. Ours? Under 60.
Full-coverage spray + zero dead legs = faster turnaround, less water, less caustic
Precise pressure & temperature control = consistent carbonation, fewer off-spec batches
Ergonomic valves and clear sight glass = less operator error, smoother shift handovers
In short: more sellable beer, faster, with fewer headaches.
→ How our BBTs help brewers scale without chaos
Today, both tanks are sealed in containers, heading to Brazil. Total build time: 72 days from PO to shipment.
When I walked past the loading bay this morning, I didn’t just see steel. I saw his future production line—running smoothly, safely, profitably—because the foundation was solid.
That’s what we sell. Not tanks. Peace of mind.
Maybe you’re also Googling late at night, comparing quotes, wondering:
“Can I trust a supplier halfway around the world?”
I get it. But here’s what I’ve learned in 20 years:
Great equipment isn’t just about specs. It’s about who stands behind it.
If you’re planning a CO₂ system or BBT upgrade, send us your:
Target batch size
Monthly output goal
Utility setup (glycol? chiller?)
Local electrical/pressure standards
Even a rough floor plan
We’ll send back a realistic configuration, clear pricing, and a timeline—no fluff, no pressure. Just how we’d want to be treated.
Website: www.cassmanmachine.com
Email: inquiry@cassmanbrew.com
And if you’d like to visit before we start?
My door—and our factory—is always open.
— Henry
P.S. Want to see the loading photos or FAT video from this Brazil project? Happy to share (with client permission). Just ask.
